Paul Mitchell's Awapuhi Shampoo is the brand's original everyday wash, made with Hawaiian awapuhi to cleanse and brighten hair while balancing moisture. It's a daily shampoo built for general use, not a targeted treatment.
Who this is for
Anyone who wants a reliable daily wash that leaves hair feeling clean and looking brighter, with dulling buildup rinsed out. It's color-safe, so it's a safe everyday pick if you color your hair and don't want to think hard about which shampoo to grab.
If your hair just looks a little flat or dull rather than genuinely damaged or under-volumized, this is the simpler answer before reaching for a more specialized formula.
Who should skip it
If your actual goal is more volume or more body, Volume Extra-Body Shampoo (below) is built for that specifically. Awapuhi balances moisture, it isn't formulated to build body the way a volumizing shampoo is.
If you're dealing with hair that needs serious rebuilding, not just a daily clean, pair a reconstructing conditioner into the routine rather than expecting the shampoo alone to do that work.
How a stylist uses it
Massage into wet hair, work up a lather, rinse, and repeat if the hair was heavily styled or it's the first wash after a few days. Follow with a Paul Mitchell conditioner that matches what the hair actually needs, moisture balance for most people, Super Strong Conditioner if it's worn down.
How it compares
Against Volume Extra-Body Shampoo: Awapuhi is the moisture-balancing daily wash. Volume Extra-Body is built to add body and thickness. If your hair is fine and flat, Volume Extra-Body is the better daily pick. If your hair is normal to dry and just needs a dependable clean, stay with Awapuhi.
What to expect
A lush lather, a refreshing scent, and hair that looks brighter because dulling buildup has been removed. It's a maintenance shampoo, so don't expect it to fix a specific problem like limpness or breakage, that's what the rest of the line is for.
Pricing
Priced from $14.50 to $83.00 depending on size in our store.